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You Quit Accounting to Spend your days on Facebook?


Ladies and Gentlemen, I was an accountant!

That’s right, I was… Maybe I still have some accounting knowledge, but most of it was swept away by the floods in my brain. And it’s not like being a Boy Scout – “Once an accountant always an accountant?”

Na vile I struggled with CPA – that ridiculously hard Kasneb thing that keeps “catching” people. Did I ever tell you how poor I was in Maths? So poor I would get headaches during Maths papers in primary and high schools. Then after high school I called myself to a meeting with Maths:

Maths: You are stupid.

Other Me: Yes, you can’t get Maths.

Real Me: I will prove you wrong.

Maths: How, your worst KCPE and KCSE paper was me. Proof enough that you are stupid.

Other Me: IKR. Go and study journalism. You girl.

Real Me: I’ll surprise you. I’ll do Finance, and I’ll start with CPA.

Maths: Hahaha. Shut up, sissy. You can’t do that. Do you know any CPA in your entire division?

Real Me: I don’t care. I’ll be the first.

Other Me: Are you sure you want to do this, man? CPA is hard, and it’s pure mathematics.

Real Me: I am harder. And I’ll prove it.

Other Me: If you say so.

Maths: Hahaha. Come baby come.

And that’s how I found myself at Kasneb registering to become an accountant. It was mostly to prove a point than love for the career.

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So, I completed CPA, and did my degree in Finance. All along, I kept wondering if I was in my right mind. For me, Accounting was this monotonously endless calculation; done in the same way, every day for the rest of my career. You have to follow rules – I hate rules, you have to pay ridiculous amounts to the profession – what does the ICPAK money do – and there is no space for creativity. If you try to be creative in accounting you will be jailed! I wasn’t cut for that – I’m cut of the dramatic, solving problems, learning new things and doing things my way.

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That’s how I do it…

And Accounting is too boring.

So, I started writing and designing stuff. Learning every day, doing new stuff and running experiments right, left and centre.

And my career became Digital Marketing.

Which people call – spending days on Facebook… which is true, btw. 🙂

Only that my time on Facebook, Instagram, LinkedIn and Google is different from yours. While you waste time and money on the internet, I make money and a life. For me, it’s an art, a science… a job.

I write, I design stuff, I plan projects… And I solve problems. There are many problems: difficult clients who make me better daily, goals to meet which make me more focused, masses to be influenced which makes me feel like some star and calculations to be done which makes Maths my bitch!

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Yes, professional Digital Marketing is a game of crazy numbers, formulas, forecasts and reporting. It’s like a more fun form of Accounting.

Spending my days on Facebook is infinitely more enjoyable and paying than being the bad accountant I had set out to be.

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